How to Speak "Architect": A Visual Guide to Windows & Architectural Terms
- Jun 12
- 4 min read
"I want a lot of natural light and gorgeous windows with as much glass as possible."
During my very first sales job selling replacement windows and doors in the Atlanta area, I heard this from clients all the time. It makes perfect sense—windows are the primary bridge between the indoors and the outdoors, making them absolutely vital to a home’s design.
Today I still hear this phrase often while talking to homeowners who are on their way toward designing and building their own custom home.
But getting them right is no easy task. Windows are often one of the most expensive line items on a construction project. Worse yet, picking the wrong ones will continue to drain your wallet through lost energy savings and costly repairs down the road.
Whether you are designing your permanent dream home or a short-term rental property, you want to get it right from the start.
If my time in the industry taught me anything, it’s that windows are definitely not created equal. They vary wildly in function, style, and architectural purpose.
To help you navigate the process, I’ve broken down 6 essential window styles and architectural terms often used in custom home design.
Consider this your cheat sheet to talking shop with your architect, ensuring you get the exact look, feel, and efficiency you need.
Architectural Terms and Window Types
1. The Double-Hung Window
The double-hung window is the most recognizable style in the U.S., integral to Colonial Revival and Craftsman homes.

Best For: Classic, historic appeal. Both sashes open for excellent ventilation control and natural convection.
2. The Casement Window
Casement windows are often associated with European architecture, but gained popularity in mid-century American homes and are now an icon of modern and contemporary design.

Best For: Maximizing views and capturing breezes. When open, the entire window acts as a sail, funneling fresh air into the home.
3. The Awning Window
The awning window, similar to the casement, often complements other window styles in modern designs.

Best For: Providing ventilation even during light rain, as the outward-sloping glass deflects water. They are frequently installed high on walls for privacy or below large picture windows to provide airflow.
4. The Picture Window
The picture window is built for views and light, key in Ranch, Mid-Century Modern, and contemporary homes.

A large, fixed window with a thin frame to maximize glass area. The purpose is to frame an outdoor view rather than provide ventilation.
5. The Bay or Bow Window
Bay and bow windows are less about operation and more about architectural projection. They are defining features of Victorian architecture, but are common additions to many traditional American homes.

Visual Characteristics: This is a combination of window units that project outward from the house's main wall.
Bay Window: Usually three glass panels—a large central fixed window (like Image 4), flanked by two smaller venting units (double-hung or casement, see Images 1 and 2). Panels meet at acute angles, often 30 or 45 degrees.
Bow Window: Uses four or more equal-sized units to form a gentle curve.
Best For: Creating indoor nooks, maximizing light from several angles, and adding exterior interest.
6. The Jalousie Window
The jalousie (or louvered) window is not seen much in Georgia architecture in the Southeast. This window type is known for its function and is closely tied to mid-century houses in warm climates like Florida, California, and Hawaii.

Visual Characteristics: This window is composed of several parallel glass slats (louvers) set into a metal frame (usually aluminum). These slats are not fixed; rather, they are connected to a mechanism that tilts them open and closed in unison, as opening a set of blinds, typically by a crank or lever.


Comments